Topshop Unique show, London Fashion Week at the Old Waterloo Terminal 18/09/11
The other day, Craig mentioned that it’d be amazing to be invisible as a streetstyle photographer, of course at which point I looked around because I could swear there’s no one there… He’s pretty good at it though, well, except when he wears the brightest yellow rain poncho – that’s how he gets shots of models running, away from him le obviously. I digress. These shots at Topshop Unique may seem that I either was 1) squatting straight bang in the centre of the catwalk, or 2) was invisible. Fact is, Topshop came up with the most unique seating arrangement for bloggers – 3 rows of seats flanking the narrow entrance of the catwalk – we were basically on the catwalk. (Check here) It’s genius though, and so generous, because so far I’ve been seeing nothing but backwardsness when it comes to blogger-treatment this Fashion Week, including an embarassing 30-minutes of queuing at a special bloggers’ line at Somerset Houes waiting for some stranger to pull up my blog on her screen and judge it simply by its looks before determining worthy of accreditation. Topshop seems to get it when it comes to bloggers – arranging essentially two photographer’s pits at each end of the catwalk and letting the rest enjoy the show without worrying about being punched by a telephoto lens. Unique SS12 was all about Cleopatra in urban London, stippled with gold accents, lots of activewear fabric yet carrying the smouldering Egyptian goddess theme throughout. I personally adored it, looking forward to fun pattern/texture layering come SS12!
Much love, Sera